Build a Direct Fan Relationship

Set up your album as a Shopify product with vinyl variants (black, colored, signed). Use Fundpop to add a funding goal based on your pressing minimum—usually $4,000-7,000 for 300-500 copies. Fans pre-order at a discount, you hit your goal, then place your pressing order with exact quantities. No upfront costs, no overstock risk. Most indie vinyl campaigns run 21-30 days.

Set up your album as a Shopify product with vinyl variants (black, colored, signed). Use Fundpop to add a funding goal based on your pressing minimum—usually $4,000-7,000. When fans hit that goal, you place your order with exact quantities. No overstock risk.

Limited edition vinyl sells when it offers something fans can't get elsewhere: colored wax, splatter variants, hand-numbered copies, signed inserts. Price 20-40% higher than standard black vinyl. Collectors will pay $35-50 for exclusive pressings.

Bandcamp is great for digital sales and ongoing catalog. Fundpop adds the crowdfunding layer: funding goals, stretch goals, time-limited campaigns, and progress bars that create urgency. Many artists use both—Bandcamp for their digital catalog, Fundpop campaigns for vinyl pre-orders.

You choose the model. All-or-nothing if you need a minimum to press vinyl (customers only charged if you hit the goal). Flexible funding if you can adjust—fewer copies, CD instead of vinyl. Fundpop supports both options.

Yes. Use a Shopify app like Sky Pilot to deliver files automatically after purchase. Or include a Bandcamp download code in the order confirmation. Many artists offer a "digital-only" tier at $10-15 for fans who want to support but don't need physical.

Configure shipping zones in Shopify. Vinyl is heavy—be transparent about costs ($15-25 international is common). Many artists offer a cheaper "Digital Only" option for international fans who balk at shipping. Some use regional fulfillment partners to reduce costs.

$3,000-10,000 is realistic for an artist with 1,000-5,000 engaged fans. Expect 5-10% of your email list to convert. An artist with 2,000 email subscribers might see 100-200 orders. Focus on engaged fans, not social media follower counts—followers don't buy, fans do.

Absolutely. Many artists run a pre-order campaign for signed/limited editions, then release the standard version through DistroKid, TuneCore, or their distributor. Your campaign is for superfans who want exclusive versions and early access.