Your Fans, Your Data
When a fan buys on a merch platform, you have to export their data manually to use it elsewhere. When they buy on your Shopify store, they're instantly in your email automations, retargeting audiences, and customer analytics. Build your email list automatically, retarget buyers for your next drop, and know exactly who your biggest supporters are. That audience compounds with every campaign.
Low Fees, Higher Margins
Traditional YouTuber merch stores take 30-50% of revenue. Print-on-demand services keep significant margins on every sale. With Fundpop on Shopify, you pay from just 0.5% plus standard Shopify Payments (~2.9%). On a $15K campaign, that's the difference between keeping $7,500 and keeping $14,400+.
Your Brand, Your Store
Your fans buy from shop.yourname.com, not some-platform.com/your-name. They see your colors, your aesthetic, your brand identity. Every purchase reinforces YOUR channel. Plus, you can cross-sell other merch, bundle products, and run sales—impossible on third-party platforms.
