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How Spiceology's Test Kitchen validates flavor demand before production

Food & BeverageVisit Spiceology
Multiple
Simultaneous Campaigns
100%
Design Flexibility
100% Owned
Customer Data

The Challenge

There were virtually no crowdfunding Shopify apps which was surprising. Fundpop was the only app that allowed us the flexibility to embed the widgets within our pages/product listings allowing us the design freedom we needed.
Katie Capka
Katie Capka
Senior Director of Ecommerce, Spiceology

As the first spice brand focused on bringing customer-desired flavors to life, Spiceology needed a way to validate new spice blend concepts before committing to full production runs. Traditional market research methods were expensive and often unreliable.

They needed a solution that would integrate seamlessly into their existing Shopify store, allow them to run multiple flavor tests simultaneously, and provide real-time data on which blends resonated most with their customers—all while maintaining their brand's premium design aesthetic.

The Solution

Complete design flexibility to embed widgets anywhere

Multiple campaigns running simultaneously

Seamless integration with existing Shopify store

Premium brand aesthetic fully maintained

Spiceology campaign interface

The Results

Multiple
Simultaneous Campaigns
100%
Design Flexibility
100% Owned
Customer Data

Spiceology's Test Kitchen has transformed how they develop new products. By validating demand before production, they eliminate the risk of creating flavors that don't resonate with customers.

Market research on what flavors resonate with our customers. This provides valuable information we can use in many areas of our business. Fundpop is easy to use, the team is very supportive during the setup process, and it delivers maximum flexibility on page design.
Katie Capka
Katie Capka
Senior Director of Ecommerce, Spiceology

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